OK, I am back from a crazy April of traveling, moving, and all the excitement that comes along with that. First of all, let me get the move out of the way. Last week, my family (my high-school sweetheart wife, and four kids ages 13-3) moved from Salt Lake City to Boise, ID. The most amazing part is not all the stuff I realized we had, it was that we consciously chose to move so much of it.
In April I had the opportunity to attend the Eastern VRMA, Western VRMA, FloridaVRMA, and the Atlanta Vacation Home Expo. I will go into some detail about all these show in future bog entries. However, one overriding observation I have is that there is an incredible opportunity for our industry. This opportunity comes from two direction: (1) we have a great product, and (2) we are currently very much under-utilizing the power of the Internet and the ability to create a public movement for the vacation rental market.
One of the things I am trying to do is help educate the vacation rental community on some web marketing basics that can help us drive more bookings and awareness. Last month I hosted a webinar on Driving Website Conversion, this month I am hosting a webinar on Search Engine Marketing Basics. If you are interesting in attending this free webinar, please register and join us.
Tags: Online Bookings, property management, travel, vacation home, vacation rental