Merger created new US Travel Association. Why should you care?
As of January 1, the Travel Industry Association and Travel Business Roundtable have joined forces to officially become the U.S. Travel Association. Website is TIA.org.
Check out the 2 min video about the goals of the organization: Roger Dow, President of US Travel Association
Why should we in the Vacation Home Rental industry care?
I find it very interesting to listen to the accomplishments and goals of these associations, as well as search the TIA.org website for information. It is healthy to expand our perspective to many aspects of the travel industry and look for opportunities to collaborate with others, take advantage of trends, and understand challenges of travelers.
I am excited to think about changing organizations within our vacation rental industry, such as VRMA and Discover Vacation Homes, and how these changes will continue to create a new and more visible place for vacation rentals in the overall travel industry.
All the best.
Ralf
www.LiveRez.com
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