SEO Case Study: Cocoa Beach Best Condominium Rentals

Cocoa Beach Best Condominium Rentals experienced dramatic increases in search engine placement, website traffic and web bookings in just its first few months with LiveRez.com

When Sheila Hobart of Cocoa Beach Best Condominium Rentals signed up for LiveRez.com’s SEO/SEM service, she had a clear plan in front of her for the customer demographic she wanted to reach – she just wanted a little helping getting her company in front of them.

After working with LiveRez.com SEO/SEM Manager Sam Martin to nail down her target audience, Hobart let LiveRez.com’s SEO/SEM service design and execute a custom plan.

And, in just a matter of weeks, Cocoa Beach Best is starting to see results.

“Our website is hitting its targets, and our numbers look good,” Hobart said.

In just over one month with LiveRez.com’s SEO/SEM service, Cocoa Beach Best’s search engine placement for seven strategic keyword phrases increased by 316 percent. On May 19, Cocoa Beach Best had an average search engine ranking of 75 among those seven keyword phrases. But, as of July 1, its average ranking has increased to 18.

Quick Stats on Cocoa Beach Best's success with the LiveRez SEO/SEM program.

Thank to LiveRez’s efforts, one of those keywords phrases – “Cocoa Beach FL Vacation Condo Rentals” – has moved from a No. 83 placement to a No. 8 placement, essentially skyrocketing the business from an eighth-page placement to a first-page placement in just over one month.

These results have given Cocoa Beach Best some great search engine visibility, and have helped monthly traffic to cocoabeachbest.com more than double.

“We were unknown before, and now we’re on the first page of Google,” she said.

These elevated placements – along a mix of intelligent in-house marketing and the addition of Martin’s Google Adwords campaign – have helped Cocoa Beach Best yield some astonishing increases in online business. From May to June, Cocoa Beach Best’s web bookings exploded, yielding a 2,900 percent increase in bookings and a 3,855 percent increase in nights stayed.

With her online business booming, Hobart couldn’t be happier with the value she’s getting from LiveRez’s SEO/SEM service.

Said Hobart: “Sam has been worth every penny.”