Google+ is the new kid on the block. Released in June 2011, the social network is, in many ways, Google’s response to Facebook. As of June 2012, the network has grown to more than 250 million registered users. What Makes Google+ Different While its format is very similar to Facebook, Google+ does have some defining [...]
Twitter is a strange bird (again, pun intended). Although it’s the second most popular social network, it’s probably also the least understood. There are multiple ways to communicate on Twitter and even more ways to tag posts and search for tweets. You’ve probably seen marks like “#” (the hash tag) and the “@” (tag a [...]
You’ve heard the hype about social media. You know your business should invest in it. You just don’t know where to start. Social media is a great tool for increasing engagement among your guests and owners, creating brand awareness and even generating leads – but it takes time to build a following and even experts [...]
Does it seem like you’re so busy running your vacation rental management company that you’ll never have time to focus on social media? You’ve probably heard of the importance of having a presence on social media, but you just don’t have time to make regular posts on all those social media channels. Well, there’s good [...]
On March 31, 2012, Facebook will move to a new Timeline design for its business pages. If you haven’t already optimized your Facebook page for the switch, you can do so ahead of the switch (and see a preview). Timeline is a significantly different layout – one that allows visitors to more easily look back [...]
Update: Facebook announced today (Feb. 29) that they will be moving Fan pages to the Timeline format by March 30, 2012, and that business can voluntarily switch earlier. Facebook recently introduced a new feature for profiles called a Timeline. Basically, Timeline is a new layout for your Facebook profile that makes it easier for people [...]
Want to get more Twitter followers? Here’s 10 quick ways to spur the growth of your Twitter following. 1. Follow Strategically – Many people will tell you to follow as many people as you can on Twitter because they’re more likely to follow you back. This is partially true, but Twitter has limited how many [...]